A Smarter Way to Track, Test, and Understand Your Health
[ Preventive Healthcare Platform ]
About Vytal Health?
Vytal Health is a preventive healthcare platform built around a yearly subscription model, designed to help individuals understand, track, and improve their health over time.
Vytal Health shifts lab testing from a one-time activity to a continuous health journey. Users subscribe annually, receive two full-body lab visits, access AI-powered analysis of 100+ biomarkers, and manage everything through a secure, personalized dashboard.
The experience begins on a public-facing website focused on education and conversion, and continues inside a logged-in dashboard where users schedule lab visits, view reports, monitor trends, and unlock deeper health insights.
[Our Approach]
Vytal Health takes a subscription-first, preventive approach to diagnostics.
Rather than focusing on individual tests, the platform is designed around:
Long-term health tracking
Clear interpretation of results
Guided actions based on trends, not isolated values
The experience combines a conversion-focused website with a secure dashboard, ensuring clarity before purchase and continuity after.
Finding the Chaos
(Identifying the Core Problem)
Lab testing is treated as a one-time transaction
Reports are complex and difficult to understand
No clear way to track health trends over time
Follow-ups and retesting are inconsistent
Users lack a single, reliable system to monitor biomarkers, understand what they mean, and take timely action.
Strategy & Design Principles
Balancing preventive healthcare goals with long-term business value
Business Perspective
Encourages preventive care instead of reactive testing
Builds long-term engagement and trust
Reduces churn caused by one-time test purchases
Enables upsell through targeted add-on biomarker tests
Design Goals
Simplify complex medical data
Encourage preventive behavior
Build trust through clarity and transparency
Reduce friction in scheduling and report access
Make health insights easy to act upon
The Solution
Vytal Health transforms lab testing into a year-long preventive experience through a subscription-led model. Users receive scheduled full-body lab visits, clear digital reports, and AI-powered insights that turn complex health data into simple, actionable guidance.
A secure dashboard allows users to book lab visits, track biomarker trends, and add targeted tests as needed—making preventive care proactive, understandable, and easy to maintain.
Inside Vytal Health
These sections were designed to help users clearly understand how the platform works and what is tested before they commit. Through short walkthroughs, the experience explains the lab testing flow from scheduling to results, clarifies which biomarkers are included and why they matter, and sets clear expectations around reports and AI-driven insights—building trust and confidence in the overall journey.
Clearly explains the end-to-end testing process
Breaks down biomarkers in a simple, understandable way
Reduces uncertainty by setting expectations early
Dashboard Experience
After logging in, users access a centralized dashboard designed to manage and understand their health data. From here, users can book lab tests, view visit details, track the status of individual biomarkers, and explore clear explanations of what each biomarker means. The dashboard also allows users to upload lab reports or prescriptions, which are analyzed to generate contextual insights—making health information easier to interpret and act on.
Enables booking and management of lab tests
Shows biomarker status with clear explanations
Supports document uploads with AI-driven insights
Booking a Lab Test
The lab test booking flow was designed to be simple and transparent. Users can select their location, choose a partner lab, and pick an available time slot, with instant confirmation once the slot is secured. Alongside booking, users can easily access detailed information about each test—including included biomarkers, preparation guidelines, and visit details—so they know exactly what to expect.
Simple flow for selecting location, lab, and time slot
Instant booking confirmation with clear next steps
Easy access to test details and preparation information
Biomarker Overview
The biomarker screens were designed to make complex health data easy to explore and understand. Users can browse a complete list of tested biomarkers, view their current status, and read clear explanations about what each biomarker indicates and why it matters. This helps users move beyond raw numbers and develop a better understanding of their overall health.
Organized list of biomarkers with status indicators
Simple, readable explanations for each marker
Clear context to help users interpret their results
Key Learning
Designing Vytal Health reinforced the importance of clarity and trust in preventive healthcare experiences. Users need help understanding not just their results, but the entire process—from testing to insights—before they commit. Simplifying complex medical data, guiding users through clear flows, and setting expectations early proved essential in building confidence.
This project also highlighted how a subscription-led model requires continuous value, not one-time interactions. Designing for long-term engagement meant focusing on dashboards, trends, and education rather than isolated actions. Overall, the experience emphasized that effective healthcare design is as much about communication and reassurance as it is about functionality.
A Smarter Way to Track, Test, and Understand Your Health
[ Preventive Healthcare Platform ]
About Vytal Health?
Vytal Health is a preventive healthcare platform built around a yearly subscription model, designed to help individuals understand, track, and improve their health over time.
Vytal Health shifts lab testing from a one-time activity to a continuous health journey. Users subscribe annually, receive two full-body lab visits, access AI-powered analysis of 100+ biomarkers, and manage everything through a secure, personalized dashboard.
The experience begins on a public-facing website focused on education and conversion, and continues inside a logged-in dashboard where users schedule lab visits, view reports, monitor trends, and unlock deeper health insights.
[My Role]
UI/UX Designer
[Timeline]
September 2025- November 2025
[Status]
Under Development
[Our Approach]
Vytal Health takes a subscription-first, preventive approach to diagnostics.
Rather than focusing on individual tests, the platform is designed around:
Long-term health tracking
Clear interpretation of results
Guided actions based on trends, not isolated values
The experience combines a conversion-focused website with a secure dashboard, ensuring clarity before purchase and continuity after.
Finding the Chaos
(Identifying the Core Problem)
Lab testing is treated as a one-time transaction
Reports are complex and difficult to understand
No clear way to track health trends over time
Follow-ups and retesting are inconsistent
Users lack a single, reliable system to monitor biomarkers, understand what they mean, and take timely action.
Process Breakdown
Discovery
User Segment
Competitor Anaysis
Insight Validation
Design Execution
We define the core user pain points, business goals, and technical constraints through stakeholder discussions and early research.
We analyze motivations, frustrations, decision patterns, and real-world usage scenarios to design with clarity.
We evaluate what works, what doesn’t, and where opportunities exist to create differentiation and better usability.
Through feedback loops, quick prototypes, and usability checks, we refine direction before full execution.
We focus on intuitive flows, clarity, and measurable impact continuously improving through iteration.
Discovery
User Segment
Competitor Anaysis
Insight Validation
Design Execution
We define the core user pain points, business goals, and technical constraints through stakeholder discussions and early research.
We analyze motivations, frustrations, decision patterns, and real-world usage scenarios to design with clarity.
We evaluate what works, what doesn’t, and where opportunities exist to create differentiation and better usability.
Through feedback loops, quick prototypes, and usability checks, we refine direction before full execution.
We focus on intuitive flows, clarity, and measurable impact continuously improving through iteration.
Strategy & Design Principles
Balancing preventive healthcare goals with long-term business value
Business Perspective
Encourages preventive care instead of reactive testing
Builds long-term engagement and trust
Reduces churn caused by one-time test purchases
Enables upsell through targeted add-on biomarker tests
Design Goals
Simplify complex medical data
Encourage preventive behavior
Build trust through clarity and transparency
Reduce friction in scheduling and report access
Make health insights easy to act upon
The Solution
Vytal Health transforms lab testing into a year-long preventive experience through a subscription-led model. Users receive scheduled full-body lab visits, clear digital reports, and AI-powered insights that turn complex health data into simple, actionable guidance.
A secure dashboard allows users to book lab visits, track biomarker trends, and add targeted tests as needed—making preventive care proactive, understandable, and easy to maintain.
Inside Vytal Health
These sections were designed to help users clearly understand how the platform works and what is tested before they commit. Through short walkthroughs, the experience explains the lab testing flow from scheduling to results, clarifies which biomarkers are included and why they matter, and sets clear expectations around reports and AI-driven insights—building trust and confidence in the overall journey.
Clearly explains the end-to-end testing process
Breaks down biomarkers in a simple, understandable way
Reduces uncertainty by setting expectations early
Dashboard Experience
After logging in, users access a centralized dashboard designed to manage and understand their health data. From here, users can book lab tests, view visit details, track the status of individual biomarkers, and explore clear explanations of what each biomarker means. The dashboard also allows users to upload lab reports or prescriptions, which are analyzed to generate contextual insights—making health information easier to interpret and act on.
Enables booking and management of lab tests
Shows biomarker status with clear explanations
Supports document uploads with AI-driven insights
Booking a Lab Test
The lab test booking flow was designed to be simple and transparent. Users can select their location, choose a partner lab, and pick an available time slot, with instant confirmation once the slot is secured. Alongside booking, users can easily access detailed information about each test—including included biomarkers, preparation guidelines, and visit details—so they know exactly what to expect.
Simple flow for selecting location, lab, and time slot
Instant booking confirmation with clear next steps
Easy access to test details and preparation information
Biomarker Overview
The biomarker screens were designed to make complex health data easy to explore and understand. Users can browse a complete list of tested biomarkers, view their current status, and read clear explanations about what each biomarker indicates and why it matters. This helps users move beyond raw numbers and develop a better understanding of their overall health.
Organized list of biomarkers with status indicators
Simple, readable explanations for each marker
Clear context to help users interpret their results
Key Learning
Designing Vytal Health reinforced the importance of clarity and trust in preventive healthcare experiences. Users need help understanding not just their results, but the entire process—from testing to insights—before they commit. Simplifying complex medical data, guiding users through clear flows, and setting expectations early proved essential in building confidence.
This project also highlighted how a subscription-led model requires continuous value, not one-time interactions. Designing for long-term engagement meant focusing on dashboards, trends, and education rather than isolated actions. Overall, the experience emphasized that effective healthcare design is as much about communication and reassurance as it is about functionality.
A Smarter Way to Track, Test, and Understand Your Health
[ Preventive Healthcare Platform ]
About Vytal Health?
Vytal Health is a preventive healthcare platform built around a yearly subscription model, designed to help individuals understand, track, and improve their health over time.
Vytal Health shifts lab testing from a one-time activity to a continuous health journey. Users subscribe annually, receive two full-body lab visits, access AI-powered analysis of 100+ biomarkers, and manage everything through a secure, personalized dashboard.
The experience begins on a public-facing website focused on education and conversion, and continues inside a logged-in dashboard where users schedule lab visits, view reports, monitor trends, and unlock deeper health insights.
[My Role]
UI/UX Designer
[Timeline]
September 2025- November 2025
[Status]
Under Development
[Our Approach]
Vytal Health takes a subscription-first, preventive approach to diagnostics.
Rather than focusing on individual tests, the platform is designed around:
Long-term health tracking
Clear interpretation of results
Guided actions based on trends, not isolated values
The experience combines a conversion-focused website with a secure dashboard, ensuring clarity before purchase and continuity after.
Finding the Chaos
(Identifying the Core Problem)
Lab testing is treated as a one-time transaction
Reports are complex and difficult to understand
No clear way to track health trends over time
Follow-ups and retesting are inconsistent
Users lack a single, reliable system to monitor biomarkers, understand what they mean, and take timely action.
Process Breakdown
Discovery
User Segment
Competitor Anaysis
Insight Validation
Design Execution
We define the core user pain points, business goals, and technical constraints through stakeholder discussions and early research.
We analyze motivations, frustrations, decision patterns, and real-world usage scenarios to design with clarity.
We evaluate what works, what doesn’t, and where opportunities exist to create differentiation and better usability.
Through feedback loops, quick prototypes, and usability checks, we refine direction before full execution.
We focus on intuitive flows, clarity, and measurable impact continuously improving through iteration.
Discovery
User Segment
Competitor Anaysis
Insight Validation
Design Execution
We define the core user pain points, business goals, and technical constraints through stakeholder discussions and early research.
We analyze motivations, frustrations, decision patterns, and real-world usage scenarios to design with clarity.
We evaluate what works, what doesn’t, and where opportunities exist to create differentiation and better usability.
Through feedback loops, quick prototypes, and usability checks, we refine direction before full execution.
We focus on intuitive flows, clarity, and measurable impact continuously improving through iteration.
Strategy & Design Principles
Balancing preventive healthcare goals with long-term business value
Business Perspective
Encourages preventive care instead of reactive testing
Builds long-term engagement and trust
Reduces churn caused by one-time test purchases
Enables upsell through targeted add-on biomarker tests
Design Goals
Simplify complex medical data
Encourage preventive behavior
Build trust through clarity and transparency
Reduce friction in scheduling and report access
Make health insights easy to act upon
The Solution
Vytal Health transforms lab testing into a year-long preventive experience through a subscription-led model. Users receive scheduled full-body lab visits, clear digital reports, and AI-powered insights that turn complex health data into simple, actionable guidance.
A secure dashboard allows users to book lab visits, track biomarker trends, and add targeted tests as needed—making preventive care proactive, understandable, and easy to maintain.
Inside Vytal Health
These sections were designed to help users clearly understand how the platform works and what is tested before they commit. Through short walkthroughs, the experience explains the lab testing flow from scheduling to results, clarifies which biomarkers are included and why they matter, and sets clear expectations around reports and AI-driven insights—building trust and confidence in the overall journey.
Clearly explains the end-to-end testing process
Breaks down biomarkers in a simple, understandable way
Reduces uncertainty by setting expectations early
Dashboard Experience
After logging in, users access a centralized dashboard designed to manage and understand their health data. From here, users can book lab tests, view visit details, track the status of individual biomarkers, and explore clear explanations of what each biomarker means. The dashboard also allows users to upload lab reports or prescriptions, which are analyzed to generate contextual insights—making health information easier to interpret and act on.
Enables booking and management of lab tests
Shows biomarker status with clear explanations
Supports document uploads with AI-driven insights
Booking a Lab Test
The lab test booking flow was designed to be simple and transparent. Users can select their location, choose a partner lab, and pick an available time slot, with instant confirmation once the slot is secured. Alongside booking, users can easily access detailed information about each test—including included biomarkers, preparation guidelines, and visit details—so they know exactly what to expect.
Simple flow for selecting location, lab, and time slot
Instant booking confirmation with clear next steps
Easy access to test details and preparation information
Biomarker Overview
The biomarker screens were designed to make complex health data easy to explore and understand. Users can browse a complete list of tested biomarkers, view their current status, and read clear explanations about what each biomarker indicates and why it matters. This helps users move beyond raw numbers and develop a better understanding of their overall health.
Organized list of biomarkers with status indicators
Simple, readable explanations for each marker
Clear context to help users interpret their results
Key Learning
Designing Vytal Health reinforced the importance of clarity and trust in preventive healthcare experiences. Users need help understanding not just their results, but the entire process—from testing to insights—before they commit. Simplifying complex medical data, guiding users through clear flows, and setting expectations early proved essential in building confidence.
This project also highlighted how a subscription-led model requires continuous value, not one-time interactions. Designing for long-term engagement meant focusing on dashboards, trends, and education rather than isolated actions. Overall, the experience emphasized that effective healthcare design is as much about communication and reassurance as it is about functionality.
Ready to build something amazing?
I'd love to connect with you!
Ready to build something amazing?
I'd love to connect with you!
Ready to build something amazing?
I'd love to connect with you!